Maria Underwood
Art that moves
Art that moves
Maria Underwood is a contemporary portrait and figure artist based in Deal, Kent. Maria was looking for a new visual identity that feels authentic to her and captures the essence of her joyful signature style – figures with a sense of movement, rhythm and energy celebrating women at any age who are comfortable in their own skin.
In a series of strategic workhops we broke down the essence of what the new brand should look and feel like and condensed it into an appropriate visual language. The logotype created from a modern typeface with a vintage vibe has a classy yet understated quality, whilst the colour palette feels approachable, warm, modern and stylish.